Security entrances are quickly becoming a standard component of modern physical security strategies. Organizations across commercial real estate, healthcare, data centers, education, and other prominent sectors are investing in these solutions to prevent unauthorized access, tailgating and piggybacking, while improving operational efficiency.
For systems integrators, this growing demand represents a significant business opportunity. Security entrances complement existing access control, video surveillance and visitor management applications, creating new avenues for revenue, differentiation and long-term customer value.
The Growing Demand for Physical Security
The threat landscape facing organizations continues to grow in complexity. From theft and workplace violence to data breaches, compliance violations and operational disruptions, unauthorized access can have serious consequences. While access control systems, video surveillance cameras and visitor management platforms are fundamental to physical security, many organizations have come to realize these solutions can only confirm credentials. They can’t actually prevent someone from walking through a door.
Security entrances bridge that gap.
Solutions such as security revolving doors, optical turnstiles and security portals provide a physical layer of protection that helps prevent unauthorized entry, tailgating and piggybacking. As businesses shift toward more proactive security strategies, demand for these solutions continues to grow.
A Market With Less Competition
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The security entrance market is especially attractive for integrators as it’s not a saturated market. This means there is a lot of opportunity to earn more business.
While there are many companies out there that specialize in electronic security technologies, few have specialized in security entrances and understand the unique needs involved with designing, deploying and integrating them.
Since fewer integrators are in the security entrance market, there is a great opportunity for modern integrators to stand out from the competition. By adding security entrances to your integrations and allowing customers to have a one-stop shop experience for security solutions, you can grow your business while improving the security experience for end users.
Creating New Revenue Opportunities
Security entrances naturally complement many of the technologies integrators already install. They can be integrated with access control systems, biometric authentication, mobile credentials, visitor management platforms, video analytics, and building management systems.
This also opens up new project opportunities as well as upgrades within existing customer accounts. Instead of selling a single product, integrators can sell secure entrances as one component of a layered security solution that adds value to a customer’s existing security investment.
Security isn’t the only benefit customers can gain from entrance solutions. Many help facilities operate more efficiently, assist with regulatory compliance, lower staffing costs, and help green initiatives through improved energy performance.
Security That Delivers More Than Protection
Security entrances provide benefits that extend well beyond access control. Security revolving doors and mantrap entry systems can help keep unauthorized people out while facilitating the flow of authorized staff and visitors. Many models are available with bullet-resistant or vandal-resistant glazing for high-risk areas.
Revolving doors offer benefits that are difficult to replicate. The segmented nature of a revolving door can reduce the amount of air exchanged between the indoors and outdoors. This can decrease HVAC load and aid in any energy efficiency efforts. They also add to a building’s aesthetics while giving visitors a positive first impression.
The Future of Security Entrances in Physical Security
The security industry continues to evolve in response to changing workplace models, labor shortages, and emerging threats. As organizations seek smarter, more autonomous ways to protect their facilities, security entrances are moving from optional upgrades to essential infrastructure.
Systems integrators looking to expand their business should consider adding entrance security to their portfolio. It’s an opportunity to broaden your offerings, to gain a competitive advantage, and to solidify your relationships with customers.
The entrance of a building is no longer just a door. It’s a security checkpoint, operational asset, and an opportunity for savvy integrators to take their business — and physical security — to the next level.