C-store/fuel retailer Chestnut Market expands frictionless checkout

The Mashgin frictionless checkout system in a Chestnut Market store.

Chestnut Market is deploying an artificial intelligence-enabled cashierless checkout system in a second store.

The convenience/fuel retailer, which previously eliminated traditional checkout at a store in White Plains, N.Y. by installing six AI-equipped Mashgin self-checkout kiosks, is now rolling out the system at a store in Bethel, Conn. This marks the first time a Shell-branded fuel location has leveraged Mashgin’s technology.

“Retail is detail, and keeping lines short is a big one,” said Faheem Jamal, director of retail at Chestnut Market. “This continued expansion demonstrates our commitment to enhancing the customer experience through innovative, practical technology.”

Mashgin checkout kiosks use computer vision to instantly ring up items without the need to scan barcodes. Customers can place their items down and are then ready to pay. The kiosk can identify multiple items simultaneously in seconds with what Mashgin says is nearly 100% accuracy.

The Mashgin system seamlessly integrates with Shell’s payment network through the Invenco EDGEPro secure Internet of Things (IoT) device, which enables options for third-party POS systems to be integrated at retail stations.