Amazon is strengthening its generative AI support for third-party sellers.
Third-party sellers on Amazon have a new tool to streamline product listings.
Amazon is releasing Enhance My Listing, a new generative AI capability that integrates seamlessly with the online giant’s existing seller product listings tools
Based on the Amazon Bedrock proprietary generative AI platform, Enhance My Listing is designed to generate timely, relevant recommendations for product titles, attributes, descriptions, and missing details, saving sellers from having to take on that research themselves. Sellers can review, customize, or decline these suggestions with a click.
Enhance My Listing has begun rolling out to select U.S. sellers, with expanded availability planned in the U.S. in the coming weeks. Amazon has been providing AI assistance to third-party sellers for some time. In fall 2023, the company began enhancing seller listings with AI, and has since added a number of new AI-based seller tools, such as automated video creation and personalized product recommendations and descriptions.
[READ MORE: Amazon expands AI capabilities for third-party sellers]
https://chainstoreage.com/amazon-upgrades-ebay-generative-ai-seller-listing-assistance