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Amazon unveils three AI-based delivery support solutions

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Amazon is taking a multi-pronged approach to enhance management of delivery processes using artificial intelligence.

The online giant is introducing three tools built with advanced AI functionality designed to streamline and improve the accuracy of delivery operations. Following are brief overviews of each solution:

Wellspring

This generative AI solution is intended to improve delivery accuracy for customers. Wellspring harnesses data from dozens of sources, including satellite imagery, road networks, building footprints, customer instructions, information from prior deliveries, and street imagery, to help drivers better navigate complex and varied environments such as multi-building apartment complexes or brand-new neighborhoods that don’t yet appear on navigation apps.

Wellspring is designed to aid Amazon drivers in better identifying which apartment numbers correspond to a specific building in an apartment complex, which parking spots and entrance points provide the most convenient route for package drop-off, and the location of shared mailrooms. 

The technology also detects building entrances and mailroom locations by analyzing proof-of-delivery photos and location data from past deliveries. 

When Amazon started testing Wellspring in the U.S. in October 2024, the system mapped over 2.8 million apartment addresses to their corresponding buildings across more than 14,000 complexes, while also identifying parking locations at 4 million addresses. 

AI-based demand forecasting model 

Amazon’s supply chain has a new foundational AI forecasting model designed to predict what customers will want, where they’ll want it, and when, for hundreds of millions of products per day. 

Previous Amazon systems used sales history to guide inventory planning decisions, and its new AI foundation model adds time-bound data like weather patterns and holiday schedules to place the right products in the right locations more accurately.

By analyzing regional differences like sunscreen sales in Cape Cod, Mass., in the summer months or ski goggles in Boulder, Colo., during peak ski season, Amazon says it is able to more accurately and efficiently cater to the different needs of individual communities we serve. 

https://chainstoreage.com/amazon-unveils-three-ai-based-delivery-support-solutions