Alaina began her career in law enforcement as a Special Agent with the Tennessee Bureau of Investigation, where she built a strong foundation in complex investigations, intelligence-led operations, and collaborative problem-solving. She later transitioned into retail, holding progressive leadership roles at Walgreens and Ross Dress for Less as an Area Loss Prevention Manager. In these roles, she partnered closely with store operations, cross-functional business leaders, and law enforcement to reduce risk and protect people, assets, and brand integrity.

She went on to play a key role at Ulta Beauty, where she helped develop and scale the company’s Organized Retail Crime (ORC) program as Senior Manager. In this role, she drove cross-functional collaboration, strengthened external partnerships, and advanced enterprise-level strategies to combat retail crime. Alaina later served as Senior Director of Loss Prevention Field Operations and Investigations at Gabe’s, leading company-wide teams, overseeing investigations, and implementing scalable field programs that balanced operational excellence with safety, security, and profitability.

Most recently, Alaina served as Director of Retail Partnerships at Auror, where she supported Walmart’s global accounts, operating at the intersection of technology, retail, and public-private collaboration to drive impact at scale.

In her current role at ALTO, Alaina is energized by the opportunity to build strong, authentic, and lasting partnerships that create shared value. A passionate servant leader, she believes the best outcomes are achieved through trust, transparency, integrity, and collaboration across teams and organizations. Known for her strategic mindset, operational discipline, and ability to execute, Alaina is deeply committed to bringing people together to solve complex problems and move the business forward.