NEW ORLEANS—March Networks, a global developer of intelligent video surveillance solutions, is celebrating its 25th anniversary by unveiling an expanded portfolio of AI-driven solutions at GSX 2025.
Headlining the launch is the AI3 Counting Camera, a compact, all-in-one edge device that delivers both 360-degrees video surveillance and real-time business intelligence analytics through seamless integration with Searchlight Cloud.
“This is more than a counter or sensor,” says Peter Strom, President and CEO of March Networks. “The AI3 offers complete situational awareness, powerful analytics, and cost savings—removing the need to install separate counting sensors and overhead cameras.”
AI3 Counting Camera Highlights March Networks Anniversary Celebration
Built for high-traffic environments such as retail, QSRs, transit, and banking, the AI3 Camera combines edge-based people counting, demographic segmentation, queue and dwell analysis—all in a single device.
Paired with March Networks‘ Searchlight Cloud, the company asserts the can AI3 transform raw foot traffic into actionable intelligence—displaying visual dashboards, alerts, and historical trends to help customers optimize operations, staffing, and sales — all backed by video clips for context.
“What makes the AI3 stand out is how it helps our customers connect the dots between what’s happening on the ground and what it actually means for their business, says Jeff Corrall, chief product officer at March Networks. “It’s built for busy places—whether it’s the holiday shopping rush or a packed transit terminal—and gives marketing, operations, and security teams the insights and protection they need, all from a single 360-degree camera.”
Alongside the launch of the AI3, March Networks is also spotlighting upgrades to its video investigation tool, AI Smart Search. Unlike most AI search tools—which rely on traditional attribute filters like “blue shirt” or “backpack”—AI Smart Search the company states, uses natural language and visual confirmation to quickly pinpoint what really matters. The system uses generative AI to scan video snapshots from all cameras and all locations, showing only high-confidence results that match the user’s search, reducing false alerts and saving time.
The latest enhancements include faster processing speeds, scalable architecture for long-term storage, and smart notifications—so users can save frequent searches and get automatic alerts when new results appear.
“AI Smart Search dramatically reduces investigation times,” comments Corrall. “It’s one of our most powerful tools for security teams and operators looking to protect assets and improve efficiencies.”
In addition to highlighting the AI3 Counting Camera and the AI Smart Search Tool, March Networks will also showcase other products that include:
- March Networks Video Wall
- AI5 Mobile Dome Camera
- CS5+ Cloudsight and EL5 ATM Camera
- RAID Grow
- Attribute Search in Command Client
- March Networks CloudSight On-Camera Storage and Real-Time Face Recognition
GSX 2025 show attendees can visit the company in booth #1527 during the event which takes place on Sept. 29 to Oct. 1 in New Orleans.
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