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Sainsbury’s becomes first supermarket to match Aldi prices in c-stores

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By Hugh Radojev2024-11-04T07:14:00

Sainsburys billboard

Sainsbury’s has become the first supermarket in the UK to price match discounter Aldi across its convenience store estate.

From today, Sainsbury’s has price matched 200 products available at its Local c-stores, as part of what it called “giving customers the gift of value in the lead up to Christmas”.

https://www.retail-week.com/grocery/sainsburys-becomes-first-supermarket-to-match-aldi-prices-in-c-stores/7047446.article