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Sainsbury’s becomes first supermarket to match Aldi prices in c-stores

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Sainsbury’s has become the first supermarket in the UK to price match discounter Aldi across its convenience store estate.

From today, Sainsbury’s has price matched 200 products available at its Local c-stores, as part of what it called “giving customers the gift of value in the lead up to Christmas”.

https://www.retail-week.com/grocery/sainsburys-becomes-first-supermarket-to-match-aldi-prices-in-c-stores/7047446.article